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Should startups care about profitability? More news at 10

There are certain topics that even some of the smartest people I talk with who aren’t startup oriented can’t fully grok. One of them is whether profitability matters. It’s common cocktail party chatter to hear people confidently pronounce that some well known startup is sure to blow up.

Or you know the other one — the one where Snapchat lost $2 billion in just one quarter. Two-fucking-billion! What a disaster! Except that they didn’t actually lose $2 billion in cash. It was a stock option incentive related “expense” but I bet you didn’t know that because in an era where we only read the headlines — they must be a train wreck losing billions. (They actually lost about $175 million in cash in that quarter, FWIW. See appendix if you want to know more on this.)

“How could they succeed when they’re not even profitable!”

If you hire 6 senior sales reps in January at $120,000 / year salary then you’ve taken on an extra $60,000 per month in costs yet these sales people might not close new business for 6 months. Your profitability will go down for 2 quarters while your growth may increase dramatically in quarters 3–12.
I know this seems obvious but I promise you that even smart people forget this when talking about profitability. 70–80% of the costs of most startups are employee costs so what you’re really talking about when a company is unprofitable is that they are growing their staff ahead of their revenue.

Henry Tse
Author: Henry Tse

Henry Tse, Founder and CEO of the RMT Clinic Network Organization—an integrated platform created to connect patients with trusted para-medical providers while helping practitioners build stronger, more profitable clinics using practical, real-world business systems. After launching, operating, and selling multiple wellness businesses, I repeatedly saw the same two challenges: patients struggled to find the right care close to them, while practitioners struggled to attract consistent bookings and build predictable, compliant, and sustainable businesses. I created the RMT Clinic ecosystem to solve both problems. Through our Canada-wide “near me” directory, specialized brand marketing solutions, and step-by-step training academy, we help patients discover qualified providers while giving Registered Massage Therapists and clinic owners the systems, tools, and strategies needed to turn their professional skills into scalable businesses. Core Values Innovation • Empowerment • Community Professional Background * Vice President and General Manager, Canadian Small Business Institute: 15 years as a senior business consultant and trainer. * Direct Marketing and Advertising, 1997–Present: Strategy, brand positioning, lead generation, and business development. * Wellness Clinic Owner and Operator, 2005–Present: Launched and operated nine clinics, with three active RMT clinics currently under management. If you are an RMT or clinic owner looking for more bookings, stronger...

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