What to Post Weekly on Social Media
Done right, limited-time offers can drive urgency and boost bookings.
Done wrong, they can feel spammy—or worse, damage your credibility.
Here’s how to run seasonal or time-sensitive promos that sound helpful, not pushy.
1. Tie It to a Real Reason
Whether it’s “Back to School Reset” or “End of Year Insurance Use-It-Or-Lose-It,” the offer should feel relevant—not random.✅ Use language like: “To celebrate [season/event], we’re offering X through [date].”
2. Limit the Offer Honestly
Scarcity drives action—but it must be authentic.
✅ “Only 10 new patient slots available” or “Offer valid through Sept 30”
Never fake urgency. Your trust matters more than a quick sale.
3. Make It Easy to Say Yes
- Use simple language (“Book now and save”)
- Offer a clear benefit (“$25 off your first visit” or “Free mobility screen with massage”)
- Include direct booking links in all promo posts/emails
✅ Bonus: Use a landing page to track and measure interest
4. Promote It Strategically
- Post across your Google, Facebook, Instagram, and email list
- Use your chatbot (like Ask Ruby) to mention it to site visitors
- Remind your front desk team to mention it when patients call
Download our Promo Planning Template — and craft your next irresistible, on-brand offer.
🧠 Final Thought from Henry:
You don’t need to “sell hard” to fill your schedule.
You just need to speak clearly, offer value, and make it easy to act.
RMTClinic.Net — Helping You Market Ethically, Effectively, and with Heart.
